Make the campaign a great deal more respectable through your own efforts

A player-created Guide is available for this content: A Trade in Reputations (Guide)

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ID: 254085

Spoiler warning! This page contains details about Fallen London Actions.

From: A respectable campaign

Position [Campaign Focus] as an antidote to social disruption.

Unlocked with Advertising Profile: Spokesperson 4-5

Challenge information

Narrow, Respectable 0 (50% base)

• 0 - very chancy (50%)
• 1 - chancy (60%)
• 2 - modest (70%)
• 3 - very modest (80%)
• 4 - low-risk (90%)
• 5 and above - straightforward (100%)
  

Each point of Advertising Profile: Enterprise increases the base difficulty by ²/₃ points.

Success

A shrewd approach

[…] "A less gifted advertiser might think it a stretch, positioning a [product type] as the last bastion of respectability in an ever-shifting world, […]

She is right, of course. London's respectable cohorts are soon discussing [Campaign Focus] in reverential tones.

Description summary:
The product name varies based on the chosen Advertising Profile: Campaign Focus.

Product Type	Description
Mrs Winthrop's Purifying Soap	cake of soap
Spirit of the Zee	bottle of mushroom spirit
Sterling's Solar Hearth	household appliance
The Cosmic Matchmaker	matchmaker

[Find the rest of the story at https://www.fallenlondon.com]

•  Advertising Profile: Campaign Duration is dropping… (-1 CP)
•  You've gained 1 x Advertising Profile: Respectable
•  You've gained (see table below) x Advertising Profile: Name Recognition

Enterprise	0	1	5	6	10	11	15	16	20	21	25	26
Name Recognition Gain	167	167	172	174	200	212	267	279	305	307	312	312
Name Recognition Rare Gain	221	222	228	231	265	280	353	368	402	405	411	412

Failure

An overcorrection

In exploiting the market's fear of change, you've made them afraid of anything new, including new products.

•  Advertising Profile: Campaign Duration is dropping… (-1 CP)
•  Scandal is increasing… (+2 CP)