Engage in a campaign of terror

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ID: 253554

Spoiler warning! This page contains details about Fallen London Actions.

From: A campaign of dread

Take advantage of the market's fear.

Challenge information

Narrow, Dreaded 0 (50% base)

• 0 - very chancy (50%)
• 1 - chancy (60%)
• 2 - modest (70%)
• 3 - very modest (80%)
• 4 - low-risk (90%)
• 5 and above - straightforward (100%)
  

Every 5 points of Advertising Profile: Enterprise increases the base difficulty by 2 points.

Success

A calculating mind

(...) "Make people feel disaster is around every corner. Then, when they are their most despairing, offer them a life raft: 'Spirit of the Zee'! (...) Alienation, isolation, ostracisation, irrelevancy – all can be staved off, for a price."(...)

• Advertising Profile: Campaign Duration is dropping… (-1 CP)
•  You've gained 1 x Advertising Profile: Dreaded
•  You've gained (167 + 2 * Advertising Profile: Enterprise) x Advertising Profile: Name Recognition

Failure

A miscalculation

You have only served to made the public associate you with the ghastly things you tried to make them afraid of.

•  Scandal is increasing… (+2 CP)
• Advertising Profile: Campaign Duration is dropping… (-1 CP)
• You've lost (6 * Advertising Profile: Enterprise) x Advertising Profile: Name Recognition