Align your campaign with the respectable (Bizarre)

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This page contains details about Fallen London Actions.

From: An inconvenient duality


Bizarre? Of course not.

Unlocked with Advertising Profile: Respectable ≥ Advertising Profile: Bizarre


Challenge information

Broad, Persuasive 15

  • 11 - very chancy (44%)
  • 13 - chancy (52%)
  • 16 - modest (64%)
  • 18 - very modest (72%)
  • 21 - low-risk (84%)
  • 23 - straightforward (92%)
  • 25 - straightforward (100%)

Narrow, Respectable 2 (50% base)

  • 0 - high-risk (30%)
  • 1 - tough (40%)
  • 2 - very chancy (50%)
  • 3 - chancy (60%)
  • 4 - modest (70%)
  • 5 - very modest (80%)
  • 6 - low-risk (90%)
  • 7 and above - straightforward (100%)

The Persuasive challenge difficulty is 15 + (4 × Advertising Profile: Enterprise). The Respectable challenge difficulty is increased by 1 per point of Bizarre.

Success

A thoroughly respectable customer base

You take out advertisements in respectable periodicals. […] You start a rumour that a member of the Royal family – you could not possibly say which one – is a devotee.

While customers who prefer the bizarre turn away […], your respectable following grows.

[Find the rest of the story at https://www.fallenlondon.com]


Failure

Your efforts come to naught

You go to considerable lengths to distance { Campaign Focus } from the bizarre, but to no avail. Your customer base is still unwieldily diverse.