Distance the campaign from the dreaded

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This page contains details about Fallen London Actions.

From: A bizarre campaign


You may be strange, but you are not dangerous. The two are so often confused.


Challenge information

Broad, Persuasive 75

  • 52 - very chancy (41%)
  • 64 - chancy (51%)
  • 77 - modest (61%)
  • 89 - very modest (71%)
  • 102 - low-risk (81%)
  • 114 - straightforward (91%)
  • 125 - straightforward (100%)

Narrow, Bizarre 5 (50% base)

  • 1 and below - almost impossible (10%)
  • 2 - high-risk (20%)
  • 3 - high-risk (30%)
  • 4 - tough (40%)
  • 5 - very chancy (50%)
  • 6 - chancy (60%)
  • 7 - modest (70%)
  • 8 - very modest (80%)
  • 9 - low-risk (90%)
  • 10 and above - straightforward (100%)

The Bizarre challenge is decreased by 1 per 5 levels of Advertising Profile: Enterprise, and increased by 1 per level of Dreaded

Success

A gentler profile

Your imagery is odd but cosy. […] It evokes the gentle strangeness of life, rather than its horror. "It's rather quaint," […] "Not to my taste, but it'll no doubt reassure the public."

She is right […] The public no longer fear to speak of [Campaign Focus].

[Find the rest of the story at https://www.fallenlondon.com]


Failure

From one extreme to another

In attempting to distance yourself from the dreaded, you blunder into the scandalous. "Easily done," remarks the Artful Advertiser.